Rapper und Schauspieler Ice Cube beabsichtigt noch diese Woche die Veröffentlichung seines anstehenden, neuen Albums Raw Footage .
Laut O'Shea Jackson , so sein bürgerlicher Name, soll seine neunte Platte vor allem das "reifere" HipHop-Publikum ansprechen:
"My record is catering towards the mature hip-hop fan...The kids might be able to get with it, but it ain't just playing, it ain't just partying — it's reality. To me, this album, Raw Footage, is a real spiritual record. I don't know if I've ever mentioned God on as many records as I do on Raw Footage. But it's a lot that needs to be said. It's an instructional record too. Hopefully some of these people can sidestep some of these pitfalls out there once they hear Raw Footage."
Anscheinend ist Cube davon überzeugt, daß er als Independent-Musiker neue Energie für anstehende Projekte schöpfen konnte und sich dem HipHop wieder aus Leidenschaft und nicht nur aufgrund des Business-Aspektes widmet:
"Going independent in 2006 really re-energized me. It rejuvenated me and my feelings for the game...Being on major record labels is for the birds. It sucks all your energy out. Because the good ideas you come up with, a lot of times they don't wanna do it. Especially on the promotional tip. They follow these same ancient formulas to sell a record. You gotta be creative in 2008 to sell a record. That's the first thing. When I started doing it independent, it gave me my swagger back and made me feel like I was doing hip-hop and not just doing records for somebody. I just went back to the essence and stopped worrying about the hip-hop fans and started worrying about Ice Cube fans."
Auf Raw Footage sind Gastauftritte von Musiq, Nas und Scarface zu erwarten. Die erste Single Gangsta Rap Made Me Do It kann man bereits samt Video seit Januar 2008 bestaunen.
Man darf auf das Ergebnis und eine mögliche, bevorstehende Tour mit Young Jeezy, Snoop Dogg und Lil Wayne gespannt sein.
Laut O'Shea Jackson , so sein bürgerlicher Name, soll seine neunte Platte vor allem das "reifere" HipHop-Publikum ansprechen:
"My record is catering towards the mature hip-hop fan...The kids might be able to get with it, but it ain't just playing, it ain't just partying — it's reality. To me, this album, Raw Footage, is a real spiritual record. I don't know if I've ever mentioned God on as many records as I do on Raw Footage. But it's a lot that needs to be said. It's an instructional record too. Hopefully some of these people can sidestep some of these pitfalls out there once they hear Raw Footage."
Anscheinend ist Cube davon überzeugt, daß er als Independent-Musiker neue Energie für anstehende Projekte schöpfen konnte und sich dem HipHop wieder aus Leidenschaft und nicht nur aufgrund des Business-Aspektes widmet:
"Going independent in 2006 really re-energized me. It rejuvenated me and my feelings for the game...Being on major record labels is for the birds. It sucks all your energy out. Because the good ideas you come up with, a lot of times they don't wanna do it. Especially on the promotional tip. They follow these same ancient formulas to sell a record. You gotta be creative in 2008 to sell a record. That's the first thing. When I started doing it independent, it gave me my swagger back and made me feel like I was doing hip-hop and not just doing records for somebody. I just went back to the essence and stopped worrying about the hip-hop fans and started worrying about Ice Cube fans."
Auf Raw Footage sind Gastauftritte von Musiq, Nas und Scarface zu erwarten. Die erste Single Gangsta Rap Made Me Do It kann man bereits samt Video seit Januar 2008 bestaunen.
Man darf auf das Ergebnis und eine mögliche, bevorstehende Tour mit Young Jeezy, Snoop Dogg und Lil Wayne gespannt sein.
